Dopamine Timy plush and PVC characters standing on the same worktable
PRODUCT & CHARACTER REFERENCECOLLABORATION STARTING POINT

TIMYBEAR / COLLABORATION & LICENSING

Let Timy’s colours
meet your next idea.

A co-branded product, an event gift, or a moment that makes people pause. Bring your idea and let’s explore how Timy could be part of it.

10
Timy family members
06
collaboration directions
WRITTEN
agree the plan and scope together

00 / START HERE

Start with your idea,
and find something worth making together.

Would you like to say thank you, introduce your brand, or mark a special occasion? Tell us who you want to reach, and we can explore the right characters and approach.

01 / WHYWhat would you like people to remember?

Share the project background, audience, and message you hope to convey.

02 / WHEREWhere would you like people to meet Timy?

Each placement opens a different creative route; together we can find the right way to bring it to life.

03 / SCOPEWhat will the project include, and when?

The scope and timing for products, content, or events can be agreed as the plan develops.

01 / SIX COLLABORATION DIRECTIONS

Six starting points,
and possibilities to explore together.

Start with the direction closest to your project. You can share an idea even before you have a full plan.

Rainbow rigid charm and yellow plush charm displayed beside a blue bag prop
COLLABORATION DIRECTION 01A starting point for discussion

01 / 06

Brand & Product Co-creation

BRAND & PRODUCT CO-CREATION

Bring a familiar brand together with Timy’s colours and smile.

Where to start
  • Audience and use context
  • Product choice and everyday use
  • What each side is responsible for
Confirm first
  • Character and category scope
  • Production, quality, and review responsibilities
  • Packaging, channel, and use period

Discuss the goal and product, then agree characters, responsibilities, and permitted use.

Explore existing products

02 / WHAT TIMYBEAR BRINGS

TimyBear brings more into a collaboration
than a character image.

Ten named characters, each with their own personality, could join an event or become the heart of a gift. Meet them first, then explore products, content, or spaces that fit your project.

Ten Timy PVC characters on the same display shelf
CHARACTER SYSTEMRound ears and a familiar smile, with a colour and personality of their own.

Start with the one that catches your eye and meet the Timy family.

01 / CHARACTER SYSTEM

Character system

From bright Dopamine to fresh green Walter, each of the ten Timy characters has a name and personality.

02 / PRODUCT FORMS

Product forms

Plush to hold, charms to carry, blind boxes, and everyday accessories offer different choices for gifts and events.

03 / DAILY CONTEXT

Everyday company

On the way out, at work, back home, or in a gift, there could be a Timy alongside you.

Aa04 / EDITORIAL VOICE

Stories to create together

Use a character, a colour, and a thoughtful message to tell a story for this collaboration.

Classic Rainbow Timy plush product cutout

PLUSH

Full plushexisting product reference
TimyBear real single blind-box packaging

BLIND BOX

Blind-box packagingexisting product reference
Rainbow Timy hard charm

HARD CHARM

Hard charmexisting product reference
Purple Timy mini plush charm

PLUSH CHARM

Mini plushexisting product reference
TimyBear character magnet

MAGNET

Character magnetexisting product reference
Dopamine Timy PVC character product cutout

PVC

Rigid characterexisting product reference

Start with existing product forms, then choose the right character and medium for the collaboration goal.

03 / CHARACTERS IN DAILY LIFE

Everyday moments
can be the start of a new encounter.

From commutes and desks to gifting and content, see how characters can enter different everyday moments.

Blue mini plush hanging from a commuting tote-bag prop
01 / COMMUTEA light companion for the way out.

Made to sit on a bag or other everyday carry.

Green Timy plush standing on an office desk
02 / DESKLet the desk hold a little more colour.

A character in easy company with everyday objects.

Dopamine Timy plush standing beside a warmly lit bed
03 / BEDSIDEA quiet companion at the end of the day.

Come home to a familiar little smile.

Dopamine Timy plush with generic gifting-atmosphere props
04 / GIFTINGGive a colour to someone who came to mind.

The right combination follows the recipient and the moment.

Dopamine Timy plush and a camera on a desk
05 / CONTENTLet the character become the image’s point to remember.

Start with one character and find the rhythm of the story.

Ten Timy PVC characters on a collection shelf
06 / COLLECTIONStart with your favourite and get to know the family.

Keep a few favourites together and enjoy seeing them each day.

04 / MAKE THE SCOPE CLEAR

The clearer the scope,
the more room creativity has.

We can discuss how characters, products, content, or an event would be used for your project. For character or logo use, start with the scope guidance on our IP licensing page.

The agreed scope belongs in the final project documents.
  1. 01
    Project and goal

    What you want to create, and who it is for.

  2. 02
    Approach and responsibilities

    The product, content, or event format and each party’s role.

  3. 03
    Timing and scope

    Agree timing, costs, and use for the project. For character or logo use, read the licensing guidance.

Explore character and logo use →

05 / HOW A COLLABORATION MOVES FORWARD

Share your idea,
then shape the plan together.

Start with the goal and context, then shape the character, medium, scope, and way of working step by step.

  1. 01
    Share the background

    State the brand, objective, audience, placement, timing, and approximate scale.

  2. 02
    Understand the project

    Learn about your project and explore suitable characters and ways to collaborate.

  3. 03
    Discuss the plan

    Discuss the product, content, or event format and each party’s role.

  4. 04
    Agree the scope

    Set out the agreed plan, use, timing, and costs in writing.

  5. 05
    Follow the agreed plan

    Arrange design, sample, or content approval and follow-up work as agreed.

06 / WRITE DOWN THE IDEA

Have an idea?
Tell us about it here.

Tell us the goal, intended use, and timing. You can mark any undecided details as “to discuss”.

Green Timy plush standing on a clear worktable
COLLABORATION SUMMARYStart with an idea.

Walter and a few desk companions, ready for a new idea.

07 / BEFORE YOU START

A few common questions,
asked before you begin.

Answering these questions first helps the conversation get specific sooner.

01Are the space, gift-box, and channel images on this page cases?+

These images show possible collaboration directions and ways a character might appear; each live project is shaped on its own.

02Can a logo or character image be used in a proposal first?+

Tell us what you would like to use, the medium, and the scope. Available materials and permission to use them need to be agreed during the discussion.

03Can every existing product be licensed or customized?+

Existing products can start the conversation; fit, customization, and production are assessed for each project.

04Do corporate gifting and space display already have standard packages?+

This page shows ideas for discussion. Products, packaging, or a space plan need to be agreed around the audience, venue, timing, and goals.

05What is most useful to prepare for a first conversation?+

Bring the purpose, audience, placement, territory, timing, scale, and any available material, and we can begin.

Collaboration enquiry

Tell us about your collaboration plan.

Whether you are exploring a brand partnership, content, retail or a spatial project, tell us where TimyBear would appear, who it is for and when you hope to start.

Helpful details to prepare
  1. Organisation and contact person
  2. Direction, use context and region
  3. Timing, scale and project goal
Prefer to speak directly?

For business enquiries, use the phone number or email below.

张经理13681617617contactus@timybear.com
Project details* Required. “To be discussed” is fine for anything undecided.

We will first review the direction and scope. Pricing, timing and formal licensing are confirmed separately in writing.