What are you looking for in TimyBear?
Start withRainbow TimyPlush companionsGift ideasBrand Story

The brand film brings a child, drawing, colors and a bear together in a story full of imagination.

Brand story

Start with a color you love,
and meet a Timy.

Round ears, a little smile and a color all their own. Start with the Timy that catches your eye. Take it out with you, keep it on your desk or give it to someone on your mind.

It starts with a favorite
A rainbow Timy plush bear beside drawing supplies on a table
Sometimes a color you love is all it takes to want to say hello.

01 / Finding your favorite

Sometimes you know,
at first sight.

Maybe you love a bright rainbow, a fresh green or a warm brown. You do not need a grand reason to like a Timy. Take another look, learn its name and get to know your new friend.

  1. 01
    Find a color you love

    Among all these little bears, one might catch your eye.

  2. 02
    Learn its name

    Beyond its color, each Timy has a name and a personality for you to get to know.

  3. 03
    Share the everyday

    Take it for a walk, keep it beside the book you are reading or share your favorite with a friend.

02 / Why a bear?

Why a bear?

Because just looking at a bear can make you want to get closer.

Two round ears, a smiling face and little arms that seem to be waiting for a hug. Before you have even said hello, it already feels familiar. We love that about bears, and hope you feel it when you meet Timy.

01
Round earsTwo ears to fall for
02
Little armsLittle arms, ready for a hug
03
A little smileA face you want to say hello to
A rainbow Timy plush bear standing in a warmly lit room
Come a little closer and meet that smiling face.02 / 06

03 / Ten Timy friends

Different colors,
different Timy friends.

Ten Timy friends, each with a name and a personality. Start with their colors, then see who you connect with. Find one favorite, or get to know a few.

Meet the ten Timy friends
Ten TimyBear figures in different colors displayed side by side
Swipe to meet the whole familyTen characters
  • 01Dopaminebright · lively
  • 02Kleinclear · focused
  • 03Cokasteady · reliable
  • 04Orinchwarm · active
  • 05Waltergrowth · nature
  • 06Pearllistening · gentle
  • 07Ruddycourage · action
  • 08Maillardgrounded · open
  • 09Meilubright · hopeful
  • 10Bennickimagination · gentle

04 / Time with Timy

Hold it close,
or take it along.

A plush bear to cuddle, a charm to take along. A new friend waits inside a blind box, and a familiar smile can find a spot on your desk. Choose a favorite and start sharing your days with Timy.

TimyBear plush bears in different colors displayed side by side
01 / Plush bears

Plush: hold it a little longer

Cuddle it while you read or keep it beside you as you rest. Whenever you want a hug, it is right there.
TimyBear blind-box packaging and an unboxed character figure
02 / Blind boxes

Blind boxes: open one and meet a new friend

Enjoy the anticipation, then get to know the Timy waiting inside.
TimyBear plush charms and figure charms
03 / Charms

Charms: coming along today

Clip it to your bag and let it sway as you walk, on your way to work or off to meet someone.
TimyBear fridge magnets in different colors
04 / Magnets

Magnets: a little smile to come back to

A familiar smile on the fridge door. Say hello when you reach for a drink.
Three TimyBear character figures in different colors
05 / Character figures

Collecting: a place for your favorites

Make a little space beside your books for a few favorites. See who is here, and who you would like to meet next.

05 / Everyday moments

Your everyday,
with a Timy in it.

One day, this Timy might remind you of a walk together, a busy afternoon or the smile of the person who received it. Little everyday moments become a story you share.

A rainbow Timy plush bear in a cozy home setting
01 / At homeA familiar smile when you get home

Settle into the sofa and leaf through a book. Pull your Timy close and enjoy a little time together.

A blue Timy plush bag charm on an outing
02 / On the moveAlong for this part of the journey

It sways on your bag as you hurry along. Now and then, stop and notice something new along the way.

A green Timy figure beside a desk for work and study
03 / On your deskLook up and there it is

After a busy stretch, look up and say hello. Your little bear is there with that familiar smile.

Gifting concept illustration with a rainbow Timy plush bear and gift-box props Concept illustration
04 / GiftsA little way to say, “I thought of you”

Choose a Timy that makes you think of someone, and send a little love their way. This is a gifting concept illustration; see the product details for packaging and included items.

Ten TimyBear figures displayed side by side on a collector's shelf
05 / CollectingStart with a favorite, then meet the rest

One favorite or a few. Every glance brings you back to what you love.

06 / Looking ahead

More little adventures,
to share with you.

We hope there will be more chances to meet Timy: finding a favorite, choosing a gift for a friend or perhaps meeting in person one day. These illustrations imagine what the future could look like.

Future concept illustration of a display space for the TimyBear familyConcept illustration
01 / Meet the familyA favorite that catches your eye

We hope you will find more places to stop for a moment and meet the ten Timy friends.

Future concept illustration of TimyBear gifts and packaging displaysConcept illustration
02 / A favorite, just for youA little more thought in every gift

We hope for more chances to send a Timy to someone new, with a little thought from you.

Future concept illustration of a TimyBear physical space and product displaysConcept illustration
03 / Meet in personMaybe one day, face to face

We hope that one day you can come closer, find your favorite Timy and take a photo together.

A rainbow Timy plush bear standing in soft daylight

Your next friend is waiting

Start with one Timy,
and get to know its world.

See who catches your eye, then choose a little something you would love to keep close.

Meet the Timy family Explore the collections